Marmageddon is an awesome neologism

"Food company Sanitarium said on its website that supplies "are starting to run out nationwide" after "our Christchurch factory was closed due to earthquake damage".

Even Prime Minister John Key said he is rationing his personal supply.

Sanitarium Marmite is a variation on the UK's Marmite."

BBC News - 'Marmageddon' grips New Zealand as Marmite supply falls

A) The UK Marmite, which is different in flavor, is still available and tasty. On toast with butter, it is divine and apart from being a little high in sodium, it is really healthy for you.*

B) If you have not tried it, do not knock it.

*It is a great source of protein for vegetarians. When I was a good vegetarian, I was having it three or four times a week. Someone, I think Sandor, once gave me a Marmite cookbook. It is wonderfully versatile.

Via The Awl